Market Masters





Market Masters

Stock Market - Market Risk - Market Timing - Forex Market

Managing Market - Share Market - Trade Market - Time Market






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This Little Piggy Went To Market

RRP $15.95

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This lively board book marks the debut of Handprint's Nursery Play-Along Classics. This just-right-for-lap-time title features not only whimsical illustration and full text of a nursery favorite, but also an engaging picture-story expanding on the verse, and clear visual instructions to allow a parent to actively share the material in delightful, playful interludes with young listeners.

Our earliest awareness of language often comes from chanting beloved nursery rhymes. Equally important, they provide hours of funto recite, to act out, to extend into imaginative stories. TheNursery Play-Along Classics, illuminated in soft pencil and pastel hues, are the perfect and most enjoyable way to introduce these essential texts to babies and young toddlers.


Social Media Marketing Tips From A To Z

RRP $13.99

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Social Media is a fact of life and essential in today's business world. It is the way the modern world communicates. Everyone from 8-year-olds to 80-year-olds use social media of some kind. Marketing is the way businesses reach potential customers. In the past, they depended on word-of-mouth, printed ads, television, and radio. Though there is still a place in that realm for marketing, smart business owners know you take your marketing to the people and the people are on social media. It takes some effort to begin. Whether you need to remain a leader in your industry, grow your brand or establish a competitive spot in the market share; social media marketing can make or break you. This guide will teach you some key considerations you need to think about before you set out on your marketing journey. Let's get started!


How To Market A Book

RRP $12.95

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The first job of an author is, of course, to write great books, but these days, their second job is to market them.

Marketing isn't a skill that most authors have naturally, and there is little formal training. But when your book hits the shelves, and the sales don't start rolling in, there's only two things an author can do. Keep writing more books and ... Get to grips with marketing.

This book is for authors who want to sell more books, but it's also for those writers who want to think more like an entrepreneur.

It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career.

There are some short-term tactics for those who want to kick up immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer.

It's also about going beyond just the book, because the methods in this guide can take you from being an author into professional speaking, making money from other products and creating opportunities that you can't even imagine yet.

There are no rules in this game, but learning this kind of authentic marketing has certainly changed my life, so read on and I'll share everything I know with you.

How To Market A Book covers an extensive range of marketing principles, strategies and tactics:
Part 1: Marketing Principles - including myths, how to balance your time, co-opetition and generosity
Part 2: Prerequisites for Success - including an understanding of yourself and your target market, professional editing and cover design, your book page on the retailer websites, pricing and the use of free
Part 3: No Platform Needed - Short-term Marketing - including how to get book reviews, paid advertising, using traditional media and tips for TV, radio and press releases
Part 4: The Author Platform - Long-term Marketing - including the reasons why a platform is a good thing, author branding, your author website, list-building and email marketing, content marketing and blogging, audio and podcasting, video and book trailers, social networking, professional speaking, and becoming an author-entrepreneur.
Part 5: Launching Your Book - including how launching has changed, soft launch, launch spikes, post launch and relaunches as well as lessons learned from some major book launches. Plus/ tips for when you get overwhelmed and plenty more links to further resources.

This is the second edition. Updated in 2014.


A Beholder's Share

RRP $343.99

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A Beholder's Share is a comprehensive guide to Dodi Goldman's unique psychoanalytic sensibility. At heart, this book demonstrates how a sense of reality is evoked in the unpredictable space between imagination and adaptation. Though usually viewed as opposites, reality and imagination make uneasy but necessary bedfellows. The world calls forth something in each of us-a beholder's share-which in turn calls forth something in the world. Part I shows how fantasy generates novelty by creating versions of what is already known, while imagination allows what seems familiar to be seen afresh. Practitioners are likely to be surprised by Goldman's unexpected take on common clinical encounters: clashes of belief, the search for generational dialogue, the awkward discomfort of feeling like a fake, the problem of how and when to end analysis, the strains of working with psychotic anxieties. Part II, 'Winnicott's Living Legacy,' offers fresh consideration of Winnicott's preoccupation with difficulties inherent in contact with reality. These chapters illuminate Winnicott's personal struggle with an area of experience his own two analyses failed to touch, as well as the tangled relationship with Masud Khan, his recognition of dissociation as "a queer kind of truth," and how Romantic poets shaped Winnicott's view of what is felt as real. Bringing together Dodi Goldman's seminal and new writings, A Beholder's Share will appeal to psychoanalysts and psychoanalytic psychotherapists, as well as students and teachers of art and literary studies.


Marketing Yourself With Technical Writing

RRP $329.99

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Marketing Yourself with Technical Writing: A Guide for Today's Professionals provides valuable guidance on how to getting your technical writing published. The author discusses such important topics as book contracts, book indexes, the peer review process, writing query letters, and dealing with editors. Current listings of a representative sample of technical publishers and periodicals are presented, with each listing containing identifying data (e.g., name, address, phone, editor), key statistics, (e.g., circulation, titles published, submissions), submission specifications, contents, and terms offered.
The book also discusses the business aspects of technical writing and addresses such issues as taxes, copyright, and libel. The book's final chapter features suggestions and opinions from six successful writers, editors, and publishers. Marketing Yourself with Technical Writing: A Guide for Today's Professionals is the perfect deskside companion for scientists, engineers, and other professionals who plan to publish their technical writing.



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Market Masters Articles

Stock Market Market Risk Market Timing Forex Market
Managing Market Share Market Trade Market Time Market

Market Masters Books

Stock Market Market Risk Market Timing Forex Market
Managing Market Share Market Trade Market Time Market

Market Masters